A strategic plan for your branding, website, and business

A solid game plan for your branding, website, and marketing

Eliminate confusion - connect with customers - grow your business

 
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you already know this, but,

being a business owner is overwhelming

How do you find the time to close sales, do accounting, create social media content, update your website and make sure you’re creating a consistent, trustworthy brand? I’m tired just talking about it.

On top of that, looking objectively at your business can sometimes feel like you’re inside a water bottle and trying to read the label. You’re so close to your business, it’s hard to explain simply what you do and see the opportunities right in front of you.

 
 

click the image to download

 

“People don’t buy goods and services, they buy relations, stories, and magic.”

-Seth Godin

 
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You don’t have to do it all.

Spend your precious time using YOUR unique gifts.

Working with me will give you the clarity you need to look objectively at your business so we can create a strategic game plan to make your dream business a reality.

Let me take some things off your plate.

I use brand strategy, storytelling, copywriting, design, and psychology to create a solid foundation for your brand and website that gets potential customers to trust you and inspires them to take action.

Are you ready to…

  • Make your business look as professional as the product or service you provide

  • Attract higher-paying clients

  • Say no to low-paying clients

  • Feel proud to share your website and hand out your business card

  • Feel confident talking about your business

  • Get the task ‘update website’ off your to-do list

 

Let’s get started.

 
 

 
 
 

“My true passion is sharing my knowledge and skills with other business owners so they focus on sharing their unique gifts with the world.”

Hey, I’m Shelby!

For two and a half years I was the owner and operator of a custom wedding invitation business. When I launched, I expected my inbox to be full of inquiries. To my frustration, it just wasn’t happening. I spent eight years learning how to be an artist, but now I needed to learn how to market myself. Since then, I have watched thousands of videos and read dozens of books learning how to use branding, storytelling, and psychology to best serve your clients and customers. Now, my true passion is sharing my knowledge and skills with other business owners so they focus on sharing their unique gifts with the world.

 

Click below to learn more about me and my journey in design and business.

 
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Services

 

Every business is unique and in a different stage on their journey. The first step when working with me is a free consultation call to determine which of my services would best fit your needs.

 
 
 

Brand Strategy

Understand your audience

Clarify your messaging

Identify your mission

Understand your competition

Brand DEsign

Classic, elegant logos

A defined personality for your brand

Colors, fonts, patterns, & textures

A professional representation

Web Design

Evokes action and creates sales

Clear layout and messaging

Easy to navigate

Responsive on all devices

 

1. Discovery

We discover and analyze your business, your customers, and future goals.

2. Strategy

We diagnose the core problems and form a strategy to solve them.

3. Execution

We use design to represent your business as high-end, trustworthy and credible.

 

Ready to get started?

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kind words from past clients

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Crafted Concept

company Start-Up

Logo Design & Branding

 

“I’ve worked with other designers and can say with 100% honesty/confidence that you’re the one who took the ideas out of my brain and turned them into something tangible.”

“I LOVE the whole branding concept and the finished products! I’ve worked with other designers and can say with 100% honesty/confidence that you’re the one who took the ideas out of my brain and turned them into something tangible. Your designs are amazingly creative and beautiful, totally unique and reflective of my business, my vision. I love knowing you, working with you and can’t wait to recommend you to everyone for their branding needs!” 

-Melissa Shaw

Owner/Event Planner of MK Social & Owner of Crafted Concept

 
 
responsive-advisors

Responsive Advisors

Company Start-Up

Brand Strategy | Logo & Branding Design | Website Design | Copywriting | Presentation Template Design

 

“Shelby worked very closely with me to understand me, my company, and my ideal clients … She was a pleasure to work with and I highly recommend her.”

Shelby worked very closely with me to understand me, my company, and my ideal clients. She first created a logo when I started the business. As my company grew and I realized the need to improve the definition of our brand, I went to Shelby again. She creatively designed a brand board from which she also designed marketing materials like our new website and proposal template. She was a pleasure to work with and I highly recommend her.

- Robert Pieper - CEO of Responsive Advisors

 
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Chelsea Matson Photography

company Rebrand

Brand Strategy | Logo & Branding Design

 

“After telling her a little bit about my business and where I was hoping to go, she had immediate, tangible suggestions for me…She was also great about organizing my thoughts into something that made sense and a simple clean brand logo.”

I am so happy that Shelby and I connected. Through our initial phone conversations, she had a wealth of knowledge to share. After telling her a little bit about my business and where I was hoping to go, she had immediate, tangible suggestions for me. The process of working through design with her was easy, and she was incredibly patient with my questions and indecisiveness. She was also great about organizing my thoughts into something that made sense and a simple clean brand logo. I am excited to continue to work with Shelby and all of the knowledge she has.

- Chelsea Matson - Wedding & Lifestyle Photographer

 

 

ready to get started?