Brand Strategy | Website Design
Founded by Alison Tierney, Wholesome provides courses and programs that teach plant-based nutrition for fighting cancer and chronic disease. Alison had successfully grown her business, primarily offering private nutrition consulting. In an effort to help more people at a lower price point, she wanted to create an online course and group program. We created a user-friendly website that took viewers through a seamless sales flow. We told Alison’s story and highlighted credentials and social proof to build trust with potential clients. We focused heavily on clearly explaining and differentiating her offerings so viewers felt empowered that they knew which program was right for them. Throughout the user journey, we led customers toward buying one of her courses or programs. Her first course launch was a success and she surpassed her revenue goals.
about the project
Wholesome
Founded by Alison Tierney, Wholesome provides courses and programs that teach plant-based nutrition for fighting cancer and chronic disease.
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Alison Tierney
Owner & Founder of Wholesome
"I have received incredible feedback from my clients and website users on how beautiful and easy the website is to navigate."
I would highly recommend working with Shelby at Shelby Design Co! I truly enjoyed the entire process of working with her - especially the brand clarity session. It was an incredibly helpful session. I am extremely happy with how the final new website came out, along with the new brand elements in our brand "refinement" since I wanted to keep my current logo and main brand colors. I have received incredible feedback from my clients and website users on how beautiful and easy the website is to navigate - which was one of my main goals. Thank you, Shelby!
